Attention Fitness Professionals, Health and Wellness Coaches, Professional Athletes and Gaming Content Creators
Create A Personalized Strategy To Grab Your Ideal Customer's Attention So You Can Get More Fans, Subscribers, Followers, Clicks, Sales, and Profits... and that means that you can STOP Trying To Figure It All Out Yourself!!!
Services Provided
All of my services are specially designed to help fitness coaches and trainers skyrocket their online business without getting caught up in the technical weeds. They include my strategy, expertise, and abilities – not just for one aspect of your project, but for ALL aspects. Yes, I am that highly specialized utility player that you’ve been looking for to come through in the clutch.

Below is a more detailed description of my services.

It is ABSOLUTELY imperative you fill out an application TODAY, if you want to work with me any time soon. My current waiting list is piling up, so please don't get caught sleeping on this opportunity. The clients who book immediately are ALWAYS more prepared and primed to succeed than those who try to squeeze something in last minute, which means instead of living the life of FREEDOM you'll be stuck working long hours and burning your body out for the wrong clients for all eternity.
Launch Consultation & Management
If you are looking to launch a product or service, new online program or course, the Launch Consultation & Management option might be what you need.

I work closely with you and your team to create a timeline for your launch, write copy, plan strategy and advertising, assess current systems, create new opportunity for leads, analyze current website and platforms, design automation workflows, and oversee a full launch of your new endeavor! Typically clients work with me for approximately 12 weeks and prices start around $8k.

Pre-requisites: An existing fitness business that is currently bringing in revenue, a willingness to outsource and/or hire team members (VA’s, developers, etc.), and an ad budget available. Client must be willing to meet regularly for strategy sessions.
Sales Funnel Design & Strategy
I work alongside my expert team and we produce:
  • Landing pages for opt-ins
  • The opt-ins themselves
  • Sales pages for tripwires
  • Long form copy for your signature offer
  • Email nurture sequences
  • Thank you pages
  • Facebook Ads
  • Automated webinars
  • Optimized blog content
and more...

We'll create copy designed to convert
  • We write copy that pulls your dream clients to you like a magnet…and keep them on the page 
  • We complement your natural persona…and make you look like the leader your tribe deserves
  • We keep you from sounding salesy…because you know as well as I do, trust is earned before action occurs
You’ll have branded graphic design
  • Sexy on-brand graphics for your digital marketing
  • Customized ad graphics – to grab attention
  • Beautiful sales and landing pages that don’t look cookie cutter
  • Optimized formatting – to keep those eyes on the page
  • Font and graphics that sync with your brand – for a powerful, professional presence
Your Facebook campaigns? We’ll…
  • Build ads designed to rock response
  • Place pixels to gather the intel you need to find your best prospects
  • Set-up your audiences
  • Optimize your pixel placement so you can track every sweet action
Clients work with our team anywhere from 4-16 weeks and price per funnel starts around $5k.
Pre-requisites: An existing business with the content for your signature offer and tripwire offer available {it doesn’t have to be formatted, but it needs to be written/produced}
Meet Marty White, CEO of Gear It Up
I help fitness coaches and trainers grow your online fitness business so you can make money while you sleep.
If you desire to market and sell more coaching, products, and services, charge premium prices for your expertise, and provide greater value to existing customers then I can definitely help you.

We are awesome at fitness marketing strategy and our accomplishments include:


Bachelor's In Education
Copywriter Trained By The Best In The World
Self-taught webmaster

Work History:

Spent the last 7 years growing my fitness business
Coached 1,000's to their success in a variety of areas
Leveled up my expertise and coaching abilities with cutting edge, outside-the-box tactics and strategies

Awards, Titles, and Designations:

Podcast Host
Personal Trainer
Nutrition Counselor
Gamified Online Fitness Business Coach

Other Info:

Started selling memberships online 2016
Assisted in multiple 5 and 6 figure marketing launch campaigns.
Lost 100 lbs.
Competed In MMA
Twitch Streamer
"The Bob Ross" of Rainbow Six Siege
Rebuilt Life and Business From The Ground Up After ACL Injury Derailed MMA Dream

When you want to grow your online fitness business so you can make money while you sleep, you need someone you can count on when it comes to fitness marketing strategy.

I will definitely help you market and sell more coaching, products, and services, charge premium prices for your expertise, and provide greater value to existing customers!

Online Business Management
My online business management package includes a strategic overhaul of your online business model, with specific goals (email list growth, business automation, passive income product creation, new website design and implementation, retention for recurring members for a membership site, etc). I write a proposal based on your specific needs and we work together to bring a cohesiveness to your business with your website, branding, copy, advertising, funnels, onboarding, and social media. Typically clients hire me for 4, 8, or 12 weeks and prices start around $2k per month.

Pre-requisites: An existing business for at least six months and an ad budget available. It’s also important that the client be willing to meet regularly for ongoing assignments and goals.
Project Management
If you are looking to hire a VA for your team {or a full team}, I am available to provide strategy and consulting in terms of who you should hire and for what. We work together in several strategy sessions and then I oversee a team of VA’s to execute your tasks. In this package, you do not have to work with the VA directly, you work with me as a project manager to oversee the deliverables. Typically, clients hire me for one-time events or seasons when they need more support than normal. If ongoing VA support is needed, I connect you to a permanent VA that you work with directly. Prices begin around $1k for my project management service + whatever VA amounts are determined for your project.

Pre-requisites: A business that is busy and profitable enough to need outsourcing, and a willingness to pay by project, rather than hourly (for the VA’s). Many of the VA’s I work with are specialized in one specific area and price on deliverable.
New Business Package with Custom Website Design
This package is for people who don’t have a business yet, but want to get started on the right foot! No wasting time and money trying to get a plan from every self-proclaimed coach or consultant out there. We work together to get your business started RIGHT, including branding, web design, client acquisition strategy, social media, and advertising. This package runs approximately 12 weeks, with a possibility of extending the contract if not all business systems are yet in place. Prices start around $8k.

Pre-requisites: The willingness to hustle!
I DO NOT guarantee revenue goals. That’s just not fair to ask of me, since I’m only the part of any business equation, and I don't know your personal work ethic. Any client who has worked with me will tell you that I give you 1000% of my creative energy, time, and expertise. I will help you stay on task, organized, and on point which means you have more time to spend with your family. I have a knack for coming up with wild ideas in minutes, and will also help YOU get unstuck and out of your own way about what to do next and how to proceed. I promise I will save you a metric  sh*t ton of money that you might have spent on “feel good” coaches that couldn’t find the dashboard of a WordPress site if it hit ’em in the ass which is good for you because we can use it to add more fuel to fire, faster. I will spare you the agony of deciding what to use, what order to do things in, and the headache of managing a team.

I have plenty of references I’m happy to provide, should we get to that point in our budding relationship, and you can check out my testimonials area at any time!

I will treat your business as if it’s my own, and so that means – I will not work with just anyone.

I have a basic application form I require to help save you and I both the time, if we’re not a good fit. Because let me tell you, when we are – magic happens!
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